GRUPO ENSUEÑO began operations in Mexico City in the year 1957, with a small oven and the idea and passion to mold and make toys.
1983
From this moment on, ENSUEÑO continued its expansion and development, and throughout the 80’s became the most recognized toy company in Mexico.
1992
In 1992 TYCO TOYS partnered with GRUPO ENSUEÑO. Together they became the largest and most important toy company in Mexico, fabricating, importing and distributing toys. This partnership transformed ENSUEÑO TYCO, allowing them to entirely dominate the Mexican toy market.
1997
In 1997 ENSUEÑO TYCO signed a Joint Venture with MATTEL, resulting in a very successful IPO.
